Libellule Wine label

Elegance and harmony for a French sweet white wine

When designing the label for Libellule, a French sweet white wine, my goal was to create a refined and captivating visual that reflects both elegance and harmony — aimed at sophisticated women in their 40s.

“Libellule” means dragonfly in French, and this delicate, airy motif defines the label’s design. The label wraps around the slender bottle in a spiral, lending the packaging a unique and graceful appearance. The most distinctive feature lies in the dragonflies drawn on the inside of the label, visible only through the glass — a poetic, layered effect that complements the outer design and brings a sense of visual balance.

The dragonfly, as a symbol of lightness and elegance, mirrors the character of the wine itself. The spiral format offers more than just aesthetics — it creates a dynamic visual experience that immediately captures the eye. The Libellule label is not merely decorative; it provides a subtle artistic and emotional connection, enhancing the sensory experience of the wine.

Throughout the design process, I placed strong emphasis on creating something modern yet timeless — a look that reflects both the high quality of Libellule and the refined taste of its audience.